Author: Sherri Merritt

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referrals
marketing

Maximizing Patient Referrals: Internal Marketing for Your Dental Practice

In today’s competitive dental industry, providing exceptional customer experiences and leveraging the power of word-of-mouth referrals are essential for the growth and success of your practice. Building a strong online presence and maintaining a positive reputation are crucial foundations. Let’s explore key strategies to internally market your dental practice, focusing on earning customer loyalty through outstanding service. Online Presence and Reputation Management Before delving into referral strategies, ensure your online

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tackle bullying
dental consulting

Nurturing a Positive Environment in the Dental Practice: Tackling Bullying Head-On

In the ever-evolving landscape of today’s society, social media has granted individuals the freedom to express their opinions, sometimes with a force that feels as though it is being shoved down the throats of others. While this freedom of expression is crucial, it becomes problematic when it spills over into the workplace, particularly in professional settings like dental practices. Bullying within the dental office, whether subtle or overt, can erode

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remember your why
dental consulting

Always Remember your “Why”

Far too often in dental practices today, it’s commonplace to forget “why” we do what we do every day, and instead we are entirely too focused on “what” we do. There’s a huge difference in these two words, and it can make or break your practice. It’s critical that we remember every single day “why” we do what we do in the dental practice. Our “why” is to help patients keep

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working together
dental consulting

Working Together as a Team

What do you as dentists or practice managers do to facilitate your team working together? What are you doing to create a positive culture within your team? Communication is the biggest factor in creating a cohesive, unified team that works with one another.    As we all know, communication comes in various forms. There’s verbal, nonverbal, written and so on. Every team also has a variety of personalities, which means communication may be received

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training in practice
dental consulting

Implementing Training in the Practice

Continuing education is something that all dental professionals do every year.  There are continuing education classes that your team members will attend each year as well.  How do you utilize the information gained in these courses?  How do you implement it into the practice?  In addition, are you training your team regularly to increase their knowledge base and skillset outside of continuing education courses that you all attend?  There should

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interrupt doctor
dental consulting

When is it Appropriate to Interrupt the Doctor?

A major concern I see in practices I have been in is doctor interruption.  It seems prevalent in most practices, and a huge concern in many.  When is it appropriate to interrupt the doctor and how can we avoid it? When a dentist is in with a patient, it should be uninterrupted time to focus on that patient.  This is the reason we make appointments for patients, so they get

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