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For years, word of mouth, print, and radio advertisements were the go-to sources of advertising businesses. You may even remember or have experienced when businesses primarily used the Yellow Pages to advertise. But times have changed, and for smaller businesses like dental practices, there is one key tool in advertising that you may be missing or neglecting but shouldn’t: a website. Pew Research estimates that as of 2021, 93% of

As a practice owner, you naturally want to take control of every aspect of your office, from running the books, hiring, training and making every other decision related to your practice. But being a “control freak” could actually hinder the growth of your business and cause burnout. But we understand that it can be difficult, as the owner, to step back and take a birds-eye view of your practice, identifying

Dentists often tell us that their practice struggles with case acceptance. What good does it do if patients aren’t committing to treatment? It is no surprise that increasing your case acceptance rate will ultimately increase your bottom line, but how do you get there? You may not realize it but how you and your team members communicate with patients has a lot to do with whether or not they proceed