Social media isn’t just a buzzword. A recent Pew Research study revealed that 7 out of every 10 adults in the U.S. use social media daily. While you might not be as keen on checking your Facebook or Instagram notifications every day, most adults are scrolling their feed more than you think. Social media is an excellent way for dentists to promote their practice, and it doesn’t even have to
Marketing your dental practice is an excellent way to grow your business. Unfortunately, not all marketing methods provide the best return on investment. Your marketing budget stretches further when you strategically plan to use specific marketing methods popular with consumers today. Internet videos are becoming the number one method to share content on social media. Bryant Consultants, a dental practice consulting company, shares marketing tips for creating social media video
Some people like to avoid conflict. This may mean that they avoid having difficult conversations, even when they shouldn’t. It happens to leaders and followers. But as luck would have it, we’ve all found ourselves either on the receiving or giving end of a difficult conversation. When it comes to running a successful dental practice, communication is crucial, even when it’s something difficult to talk about. So, whether you’re a
You’ve probably heard of the phrase love languages related to showing appreciation to someone you care about. Couples practice love languages to strengthen their relationship, and parents use them to bond with their children. Initially published in Gary Chapman’s book, The 5 Love Languages, the critically acclaimed author has adapted the same rule of thought for professionals. His new book, The 5 Languages of Appreciation in the Workplace. But appreciation
Black’s Law Dictionary defines embezzlement as “the fraudulent appropriation to his own use or benefit of property or money intrusted to him by another.” Embezzlement can occur in any business or industry, and the medical field is no exception. A study by Hiscox in 2018 revealed some disturbing trends: the average embezzlement case involved six-figure losses, and, in the medical world, 66% of those who committed embezzlement were office managers.
The phone rings, and rings, and rings. There’s no answer. What do you suspect the caller will do next? If you guessed, move on to the next phone number in their Google search, then you’re right! When your front office is busy, the phone may seem like it’s ringing off the hook. But did you know that missing just ONE new patient conversation a day could end up costing your