February is not just about Valentine’s Day; it’s a month brimming with opportunities to show appreciation to your dental patients. At Bryant Consultants, we believe that patient appreciation is key to building lasting relationships and a thriving practice.
Here are ten creative ways to show your patients some love this February.
- Heart Health Awareness: February is American Heart Month. Educate your patients about the link between oral health and heart health. Provide informative brochures or host a free seminar on the topic.
- Valentine’s Day Greeting Cards: Send out personalized Valentine’s Day cards to your patients. A simple, heartfelt message can go a long way in showing you care.
- Children’s Dental Health Month: Since February is also National Children’s Dental Health Month, organize fun and educational activities for your young patients. Consider a coloring contest with dental themes.
- Patient of the Day: Each day in February, randomly select a ‘Patient of the Day’ and offer them a small gift or a discount on their next service.
- Social Media Engagement: Run a “Love Your Smile” photo contest on social media. Encourage patients to post pictures of their smiles with a special hashtag.
- Complimentary Dental Screenings: Offer complimentary dental screenings or consultations for new patients. It’s a great way to welcome potential patients to your practice.
- Oral Health Workshops: Host free workshops on topics like proper brushing techniques, flossing, or nutrition for oral health. These can be in-person or virtual.
- Appreciation or Loyalty Offerings: Offer special loyalty courtesies for patients that have been with you for 12 months or longer, maybe for the patients who haven’t missed a dental appointment with you over the last year, even a promotional courtesy on cosmetic dental services, teeth whitening, or other popular treatments. Complimentary records, virtual smile consultations or even a loyalty credit to be used towards a future service you would like to promote.
- Referral Rewards: Launch or promote a referral program. Reward patients who refer new customers with special gifts or credit towards future services that their dental benefit plan wouldn’t cover.
- Thank-You Notes: Send personalized thank-you notes to patients who have had a tough time that come to mind. Create a smile from a far! That small note of thanks or care has the ability to spread smile’s life a forest fire internally and externally. Bryant Consultants has never seen a customer or team member get mad over appreciation . This small gesture can make a significant impact.
February offers numerous opportunities to show your patients how much you value them. These ideas can help enhance patient loyalty and satisfaction, contributing to a positive atmosphere in your practice. At Bryant Consultants, we’re committed to helping dental practices cultivate strong patient relationships. If you’re looking for more ways to show patient appreciation or enhance your practice, feel free to contact us.
For personalized strategies to boost patient appreciation in your practice, get in touch with Bryant Consultants. Let’s make every patient feel special this February!
Hollie Bryant-Foust
CEO & Founder